THE CUSTOMER AT THE HEART OF OUR STRATEGY
THE ESSENTIALS OF SERVICE « THE 4AS »
« THE ARRIVAL » The first 20 seconds
Observing customers
– Taking care of the presentation (tidying up, cleanliness service lines, plate presentation)
– Personalise the atmosphere of the place
« THE ATTITUDE » The first 20 gestures
Welcoming customers
– Promoting the CIS image (Uniforms, signs)
– Being a good listener, attentive to requests and anticipating needs
“THE APPROACH” The first 20 words
Initiating a positive discussion
– Adapting what you say (Welcome and conversation)
– Learning to know the person you are talking to and always looking for ways to optimise your offer
“THE ATTENTION” The first 20 centimeters
Adopting a friendly attitude
– Having the desire to communicate (Passion, proximity and conviviality)
– Smiling and taking the time
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